John Mortenson is a CPA by training and a seasoned business executive with over 40 years of experience in leadership roles across various industries. John has been a CFO, COO, and CEO of private, private equity-backed, and public companies. In addition to his consulting practice, John co-founded Lifewise Digital, a leader in AI-driven marketing technology. As a Fractional C Suite executive and business coach, John brings knowledge and expertise to his practice, helping C-suite executives achieve their goals and drive overall business success.

Throughout his career, John has held numerous C-level positions in marketing services, SaaS, healthcare, manufacturing, logistics, and consulting. He has a proven track record of developing effective business strategies, navigating complex challenges, and building high-performing teams. He has dramatically grown CAGR and EBITDA at all of his engagements. He is particularly adept at turning around struggling companies and positioning them for successful acquisition.

John is also highly skilled in crisis management, successfully guiding companies through numerous challenging situations. He is an expert in department and team building, as well as leadership and management, and has a keen eye for identifying areas of opportunity and improvement.

John's leadership style is servant-leader, characterized by empathy, insight, and a deep commitment to his client's success. He takes a personalized approach to all his clients, working closely with each to understand their unique needs and goals and tailoring his consulting strategies accordingly.

In addition to his work as a Fractional C-Suite executive, John is a passionate follower of Jesus Christ and a mission volunteer building homes in the garbage dump community of Guatemala, an incredible opportunity to make a positive impact and create lasting change.

John is a graduate of Northeastern University and has been committed to professional development throughout his career to stay up-to-date with the latest technology and trends.

If you're looking for guidance and support, get in touch to learn more about coaching services, and you can work together to achieve your full potential.

John can be found on LinkedIn here: https://www.linkedin.com/in/johnmortenson/